Staging works. Period.
Our listing packages offer free home staging with one of our professional stagers because we firmly believe that a professionally staged home will sell faster and at a higher listing price.
It turns out that we’re not the only ones who think this. The National Association of REALTORS®’s 2015 Profile of Home Staging reveals some key statistics that prove that staging works.
Staging Affects How a Buyer Views Your Home
A whopping 96% of REALTORS® working closely with buyers agree that home staging affects some (47%) or most (49%) buyers’ views of a home. In other words, staging matters. Only 4% believed that staging does not have an effect on how a buyer views a home.
Staging Eases Visualization
The idea of staging is to de-clutter, de-personalize, and to bring the home up to a modern standard that is appealing to most people. This neutralization serves an important role: it helps buyers picture your home as their home. 81% of REALTORs® representing buyers agree that a staged home makes it easier for a buyer to visualize the property as their future home.
Staging Can Boost the Selling Price
More than half (52%) of REALTORs® representing the buyer’s side think that staging a home will increase the dollar value of the sales price. The bottom line is that a staged home sells for more – and with the A-Team, staging services are included in our listing package, so you don’t need to pay a single cent more to receive this benefit.
So What’s Involved in Staging?
In short, staging takes your home from good to great. Our professional home stagers not only have a keen eye for design, but they offer a neutral and impartial opinion on how to make your house attractive to potential buyers.
Their suggestions aren’t a critique of your personal style – they’re simply tips on how to turn your home into a blank canvas for a potential purchaser.
Think of it this way: in a non-staged home, a buyer might walk in and feel as though they’re trespassing on someone else’s private life – after all, they’re walking through a stranger’s home.
The idea with staging is to have a buyer walk into your home and think, “Wow – I can totally see our favourite painting hanging on top of the fireplace here, and I would add our green pillows to the couch to make it perfect. The dog’s bed would go in that corner, and we could put all of our books in these bookshelves.”
Now in which scenario do you think a typical buyer is more likely to make a move? Sure, there’s a bit of work required on your end. For one, you’re probably going to have to do a bit of packing and cleaning – just consider this a head start on the move you’ll eventually need to make anyways.
Questions on staging? Want to learn about the other perks of our listing package? Contact us today and we’ll help you get started!
Photos provided by one of our talented professional stagers, Lena Pereira, with Westside Staging Solutions.